Privacy Policy

What this policy covers

This Privacy Policy explains how we collect, use, and share information when you visit our website, sign up for updates, contact us, or interact with our events and announcements.

Information we collect

We may collect:

• Contact information you provide such as your name, email address, and any message you send us through a signup form or contact form.
• Event or update preferences such as what types of updates you want including events, new flavors, and pop ups.
• Website usage data such as pages viewed, approximate location, device type, and interactions with the site. This may be collected through cookies and similar technologies.

How we use your information

We use information to:

• Send email updates you request including events, pop ups, and menu or flavor announcements.
• Respond to messages and customer questions.
• Improve our website and understand what content is useful.
• Help protect the website from fraud, abuse, and security issues.

Cookies and tracking

Our site may use cookies or similar technologies for basic site functionality and analytics. You can control cookies through your browser settings. If you disable cookies, some features may not work as intended.

How we share information

We do not sell your personal information.

We may share information with:

• Service providers that help us run the website and communications — for example, website hosting, analytics, and email delivery platforms. They are allowed to use your information only to provide services to us.
• Legal and safety reasons — if required to comply with law, enforce our terms, or protect rights, safety, and security.

Email marketing and opt out

If you sign up for email updates, you can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us.

Data retention

We keep personal information only as long as needed for the purposes described above, unless a longer period is required by law.

Security

We use reasonable safeguards designed to protect information. No online service can guarantee absolute security.

Children’s privacy

Our website is not intended for children under 13 and we do not knowingly collect personal information from children under 13.

Your rights and choices

Depending on where you live, you may have rights to request access to, correction of, or deletion of your personal information. You can contact us to make a request.

Contact us

For privacy questions or requests, contact:

FIRE•ICE

Operated by Benson Family Ventures LLC

Email: hello@fireicewaterice.com